We've already seen the PRIME ICE range get a fresh new identity through PRIME Zero (with Grape Ice available right now in UK ASDA's). Bottles such as Sour Nova, Ice Pop, Cherry Freeze, and their respective miniature versions have also been redesigned to help give the range a more consistent look. On top of that, we've also seen the release of Frostbite Fusion in the U.S., Canada, and Australia.
Well, it now looks like some of those bottles are making their way to the UK - with a few already here, and others seemingly inbound very soon.
Cherry Freeze V2
Cherry Freeze is beginning to appear on online storefronts such as ASDA and Morrisons. However, from what we have seen so far, there have not been any confirmed in-person sightings just yet. If you've spotted one, make sure to let us know on our socials!
Sour Nova V2
Cherry Ice
Berry Ice
Frostbite Fusion
Overall, this is a positive sign that although PRIME may have quietened down somewhat here in the UK, the brand is still moving forward with new bottles, redesigned ranges, and fresh releases.
If you see any of these PRIME bottles - or any other new ones - let us know as always on our socials!