Hey PRIME Fans... news on PRIME has been a little dry lately, but we've finally got an update on the availability of the recently announced PRIME x Pop-Tarts Protein Shakes - and in particular, the Frosted Strawberry flavour.

When the Pop-Tarts collaboration was first revealed, three flavours were announced: Frosted Blueberry, Frosted Strawberry and Frosted Chocolate Fudge. Frosted Blueberry appears to have been the first of the three to make its way into fans' hands, with cans starting to show up shortly after the announcement.

Since then though, one of the biggest questions has been: where are the Strawberry and Chocolate ones?

Well, it looks like Frosted Strawberry is finally starting to roll out, with the new shakes now appearing for sale on Amazon here --> https://www.amazon.com/Poptarts-Strawberry-Recovery-Ultra-Filtered-Drink/dp/B0H8B8YKG8/

The flavour itself is described as classic strawberry swirled with vanilla icing, taking inspiration from the familiar Frosted Strawberry Pop-Tarts flavour.

Each 11 fl oz can contains 32g of protein and just 3g of sugar, while also being lactose free.

The shakes also use PRIME's ProteinLock technology, a proprietary ultra-filtration process for milk. The process uses advanced filtration to lock in protein while filtering out excess sugar and water, resulting in milk that's higher in protein, lower in sugar and designed to have a smoother texture.

It makes this collaboration a little different from a standard flavoured protein shake, with PRIME essentially trying to recreate some of the recognisable Pop-Tarts flavours while keeping the nutritional profile of its existing protein shake range.

With Frosted Blueberry already starting to appear and Frosted Strawberry now showing up on Amazon, that leaves Frosted Chocolate Fudge