Is there a new Special Edition of PRIME coming soon?

You may remember on November 1, 2023 that PRIME signed NHL's Toronto Maple Leafs Centre Auston Matthews.

Well footage of a new Special Edition bottle commemorating Auston appears to have surfaced. The bottle can be seen in the image above, or more fully in the video at the bottom of this article.

You'll notice that the bottle is a dark blue colour with a white lid and white detailing. The logo features the familiar PRIME logo but with an inflated R. The bottle looks to be Canadian due to the bottom text being in French and being where Auston is from... and it also says his name in large lettering at the top.

Let us know on our socials what you think of this bottle!